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Professional fabric conditioner in four new scents

26 June 2023

P&G PROFESSIONAL is expanding its range of products with four new Lenor Professional Fabric Conditioner scents. Aimed at the hospitality sector, the new and improved Lenor Professional is designed to freshen and protect linen with a super concentrated formula.

Lenor Professional’s new range contains innovative technologies to condition table linens, sheets and pillows with plant-based softening micro fibers, to protect from wear and tear and make them longer lasting. The four classic fragrances come in Sea Breeze, Summer Breeze, Lavender and Lily Breeze featuring mild clean floral and citrus scents for longer lasting freshness, as well as an hypoallergenic variety which is dermatologically tested to be suitable for sensitive skin. 

Lack of softness and freshness on towels and linens is the toughest tension point for Professionals, and a potential barrier for delivering the best experience to their guests. At a time where businesses look to tighten purse strings, the range provides a 5-star guest experience for less than 4p per wash*. Hospitality and food service businesses can lower laundry costs without sacrificing excellent service and provide guests with a memorable experience.  

Berar Onur, cluster sales lead UK & Ireland at P&G Professional, said: “In today’s climate, it is more important than ever to deliver on excellent guest experience. P&G Professional’s new Lenor scents are designed to give guests memorable experiences, encouraging repeat customers helping to lift up independent businesses, so they can lift up their communities.” 

Available at most major distributors. 

For more information visit www.pgpro.co.uk