A new approach to sustainability

14 February 2018

Diversey has been a long-term supporter and partner of the Golden Service Awards, initially as a category sponsor and for the past decade as the event’s Gold Sponsor. Throughout this time the company has increased its involvement with the event and instigated the Environmental Awareness Award which it also sponsors.

This promotion of environmental awareness at contract cleaning’s premier awards event is no accident. Diversey has a long-standing commitment to sustainability and has recently reaffirmed its mission to protect and improve lives in the communities where it operates and in its focus on environmental responsibility.

Achieving sustainable cleaning underpins the company’s product offerings. These should all help customers to save water, conserve energy, prevent waste and increase safety. Its building care ranges, for example, are available as ultra-concentrates for use with dosing and dilution control platforms that enable safe, simple and consistent high-performance cleaning while minimising wastage, packaging and chemical miles.

Its TASKI floorcare machines – scrubber driers and vacuum cleaners – offer class-leading performance in terms of lower energy, water and product consumption. Innovations such as the 100% plant-based SURE range provide customers with further choices to demonstrate the highest levels of environmental responsibility.

Industry changes

The cleaning industry has been through significant changes in the past 10 years. In addition to greater awareness of sustainability issues across the board, few could have imagined how technology-driven innovations would affect the industry and the daily lives of those working in it. Diversey, as a global leader, has been at the forefront of this trend with innovations including its advanced TASKI swingobot robotic floorcare range and Internet of Clean services such as SmartView task auditing and IntelliTrail machine management. These utilise advanced technologies in new ways to support the aims and objectives of cleaning teams to collaborate and work smarter, more productively and more sustainably while reducing costs, improving outcomes and protecting brands.

A total solution

Diversey has a unique ability to support cleaning teams with a complete set of products, tools, machines and services for every aspect of their cleaning operation. This means it can work with customers to devise, configure and implement a fully-integrated solution that is fine-tuned to business and operational requirements and delivers enhanced performance and value.

The concept of a total solution from a single vendor is not new but it does require that suppliers adapt to meet the business and regulatory pressures and take advantage of new technologies. As a leading innovator across the industry Diversey has responded with new products to maintain its full-service capabilities. In the past year alone it has added, among others, diamond-based scrubber drier pads and UV-light disinfection systems to its comprehensive portfolio.

Something that was revolutionary just a few years ago can quickly become commonplace. In the past this was true of ultra-microfibre and ultra-concentrates but today these are widely used by cleaning teams as a matter of course. Soon, innovations such as robotic cleaning, the Internet of Clean and UV-light disinfection will also become routine.

An independent company

During 2017, Diversey became an independent company for just the second time in almost a century. Towards the end of the year the company revealed a distinctive new image and a redefined core mission and brand strategy designed to meet its objective to become the leading global innovator, developer and provider of cleaning, sanitation and maintenance products, systems and services.

Diversey delivers a vital service to its customers. With its new freedom, the new Diversey is bringing a fresh dimension to its well-established reputation of shaping solutions to individual customer needs. It is pledging to place people at the very heart of its business whether that be the cleaner, employee or customer. Care is embedded in everything it does and believes, giving customers total confidence to grow thriving businesses. This new ethos is designed to deliver an ethical, responsible and tailored cleaning and hygiene service that does not neglect the bottom line.