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Chris Shaw
Editor |
Corporate identity celebration
25 July 2014
Jangro has launched a new corporate ID to celebrate its third decade in the cleaning supplies industry.
![93051 jangro branding[1]](http://resource2.ultdb.net/res/org0011/CM/14-08/20140709TCHY.jpg)
Now with £120m turnover and 41 outlets, Jangro claims to have more points of sale than any other janitorial supplies organisation in the UK and Ireland.
The new corporate ID is being launched onto Jangro Members’ vehicles, literature, stationery and promotional materials. The first product group packaging to adopt the new colourful house style is the Jangro Professional range of top quality products. This will soon feature on the Premium range – products for demanding tasks; the Enviro range of products that have a minimal effect on the environment and the Contract range of no-frills basic commercial products for everyday cleaning tasks.
The label is colour coded to each range for easy identification and has been updated with colourful, consumer style illustrations. QR codes have been added to labels enabling the user to access the relevant safety data sheet, risk assessment and product user guide.
Jangro director Joanne Gilliard said: "Our new corporate identity is colourful, easily brand identifiable and modern. It is more attractive than similar products and has its own look. It is already proving very popular with our customers.”
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