Website showcases best anti-litter campaigns from around the world

Behaviour change charity Hubbub is behind the website, which is designed to aid councils and businesses who are looking for solutions in their fight to tackle litter. 

Hubbub found that there’s very little collaboration and sharing of best practice on the issue, yet a lot of work has been done in this area. The website – at neatstreets.co – will function as an open source and offers learnings on impact and price tags from a variety of campaigns.

Trewin Restorick, founder and CEO of Hubbub, said: “Why reinvent the wheel whilst there is much to be learnt from state of the art campaigns already tried and tested. It is Hubbub’s ethos to give away ideas that have worked and share learnings, we want to provide a platform for others to do the same.”

The website includes a user rating system that will enable people to vote and rate projects they like and proved to work. People who have run anti-litter campaigns anywhere in the world can register and submit their project for others to see. 

Examples of successful campaigns featured on the website are ‘Don’t Mess With Texas’ which reduced littering by 34% compared to four years earlier when the programme started. The ‘voting ashtray’ first tested in Villiers Street in London also reduced cigarette litter by 18% – the 'ballot bin' asked people to vote with their cigarette butts on questions displayed on the bin.

The website is sponsored by INCPEN - The Industry Council for research on Packaging and the Environment.