Distribution is the client key
October 1st 2010 Metsä Tissue, manufacturers of
Katrin washroom products, takes
care to deliver to its distributors
in optimum pallet loads, and
balances its distribution policy to
deliver to a number of customers
in the same area from the same
load. In turn, its distributors
specialise in the supply of
smaller quantities of products to
the smaller focused distributors.
For example, the team at
Midland Paper Products converts
and sells its own Esfina brand and
chose Metsä's Katrin, Lambi and
Fasana brands to complete its
assortment.The combined
approach gives Midlands clients
the opportunity to order in
smaller quantities, benefit from a
one-stop-shop for all paper
hygiene products, achieve 'cost in
use' saving from the Katrin
system products and gain
assurance from the company's
environmental credentials. More articles from Metsa Tissue Ltd: | 
