Your own brand all the way December 1st 2011 "We purposely avoid having our
own brand," says David Barker,
Sales and Marketing, Assured
Solutions."This means that we
put 100% effort into the creation
of a brand for our customers
regardless of their size. Our
mantra is 'your brand is our
brand'.
"Businesses are waking up to
the fact that it is better to have
the label advertising one's own
company rather than that of the
chemical manufacturers."
A massive investment into the
purchase of in-house label design
and printing machinery has been
in part responsible for year on
year double figure growth each
year.While development
laboratories allow development
of new products as well as
product matching when
required.
Seasonal promotions such as
ice melt granules and a variety of
screen-washes give the customer
base new products to promote -
all under their own branding.
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